Or – all the world is a mirror. It is not uncommon. In fact we see this to some degree with absolutely everyone we work with (including,…… Read more “Impostor!”

In short: if you are considering producing and publishing your expertise and statements about your unique and clearly identified position specifically in order to boost your brand,…… Read more “The myth of Thought Leadership: or the pole dancing polemic.”

Or: Why we chose to make our prices so easily accessible…[This post is linked to our Cost to You page.]You may have noticed, as you survey the…… Read more “If your only concern is price-point then, OMG you so need our help!”

Adages like “believe in yourself and you will be unstoppable” and “have the right attitude and the world is yours” (1) are nothing but pressure if you…… Read more “What has to be true.., for this to be useful?”

In an earlier post, about Sales (If (in this world…), we explored why it is important to contact your prospective clients direct; (and then listen to them).…… Read more “Be realistic, it’s a numbers game…”

Just at the moment I have a favourite little exercise I often like to do with my clients. I may have a different favourite tomorrow, but, for…… Read more “Who is feeding whom? Is your businesses feeding you or eating you?”

In this post I am going to tell you two stories, one allegorical (and inspired by myth) and the other more tactical (and founded on fact). Why?…… Read more “Perfectionism will kill your business!”

There is a claim out there is the business meme world, that “80% of sales are made on the 5th to 12th contact.” The most credible source…… Read more “If (in this world) we are all going to live, someone has to sell…”

Inspired by the director of the Connector Unit Oli Barrett, here’s a gentle collection of quotes and incidental finds that speak to our intentions here at the…… Read more “In passing – quotes and inspirations”

Special thanks to Andy Bradley from Frameworks 4 Change for introducing me to this. Here it is: the system (in four easy steps): Have a little think…… Read more “The Happy Money System”